Keeping up with the growth and development on the internet has become more and more challenging as Web 2.0 tools increase in number and the needs of our business communities continue to change at a hugely accelerated rate. The ability to keep up with the needs of our business community whilst going through an economic downturn seems counter intuitive. We have all watched the steady growth of internet tools develop over the past 20 years. Early development saw technology concepts becoming more complex as they were built onto. For a long period of time this was the reality. As more intricate coding was introduced and built upon only the very specialized could even think about fiddling with this intricate foreign language.
A dynamic change has taken place within the space of the last year and a half. As technology has been further developed we have seen that it has become more user friendly and incorporates short cuts where they were not possible before. IJango has taken advantage of this rather accelerated process and anticipated that the needs of the general public will be to manipulate their own existence and branding on the web. Ijango incorporates time savvy shortcuts that make the use of the web simple,intuitive, and most importantly personalized to the users themselves and their friends and family.
Producing tools that incorporate ready built systems that need only be personalized give a company such as IJango the opportunity to bring communities an IGoogle that can effectively benefit their own close circle of friends and family.<!–more–> As an IJango Director you are able to take the role of Internet Educator and illustrate to friends and family just how simple coordinating all there is to do on the web has become. With the ability to give the IJango Web Portal away for free no one feels rushed into an understanding they might not be ready for yet. Engaging our family and friends in genuine conversation about the changes taking place with technology excites us to use IJango as an example of this step towards simplicity.
Were are currently experiencing changes that require communities to adapt quickly and collaborate and work together in order to bring swift and simple solutions to some very complex problems. Technology serves as a tool and can never replace the need for human input. Perhaps in recognizing the more intuitive nature of the latest development of web tools will bring us closer to solving these more complex problems as a global community. Companies such as IJango push us closer to this reality. Each time we are pushed a little closer to solutions the more clarity we may gain as a people.
A point to ponder.
Margit
August 12th, 2009 at 4:30 pm
I really like this concept. It is about time someone came up with an ideal that pays us for surfing the web. Way to go!